Shediac Wonderland Revives the Drive-In Theater in Acadia

By pierre perreault

Nothing seems to dampen the enthusiasm of entrepreneurs Sébastien Després and Heather Wright (photo), the owners and shareholders of Shediac Wonderland. After the Auberge Le Griffon, the Moque-Tortue restaurant, and the Adorable Chocolat café-chocolaterie, they are now embarking in 2024 on the revival of the Neptune drive-in theater, its canteen, and have become concessionaires of the Parlee Beach canteen at Pointe-du-Chêne Provincial Park.


The announcement of the drive-in reopening on May 17 received positive feedback from the community and the region. “This addition to our collection of Alice in Wonderland-inspired establishments will keep its historic name (Neptune) while adopting the imaginative fantasy that has made Shediac Wonderland renowned, our company that oversees all these establishments,” say Sébastien and Heather. In this spirit, the drive-in and beach canteens will be named Morse et Marteaux.

 Wonderland Wonderland 

The drive-in and Parlee Beach canteens will be called Morse et Marteaux

A Wood-Fired Meat Smoker
Additionally, Sébastien Després dreamed of a Texan-style meat smoker to supply his Moque-Tortue and Adorable Chocolat kitchens. After visiting numerous places that used such a smoker, he decided to build his own with one of his artisan-handymen. Installed at the drive-in canteen from May, it will be used to smoke wood-fired chicken and beef, which will be served at both canteens as well as in his two Shediac restaurants.


This type of equipment sells for around $30,000 in specialized businesses. The Acadian entrepreneur plans to use the experience of this first model to produce a second one that will be mobile and used to offer smoked meat barbecues from fall 2024. He already has orders for such activities at major events.


Thus, the menus at Moque-Tortue and the Adorable Chocolat café-chocolaterie will be modified to include smoked meat dishes. The second floor of Moque-Tortue will be freed from its sweet products kitchen to accommodate the meat preparation for all the establishments. Similarly, all sweet product production will be centralized in the Adorable Chocolat kitchen.


“The Neptune opportunity goes beyond just a drive-in accommodating 350 cars and screening films projected with an ultra-modern 4K projector. We saw it as the perfect opportunity to add equipment that will enhance the on-site dining offerings, as well as those of our other restaurants,” explains Sébastien Després.


An Anticipated Cinema Season
From May 10, the Neptune drive-in will welcome its first moviegoers in two years. This popular spot for several decades is already delighting many outdoor cinema enthusiasts, come rain or shine. Not to mention that evening activities are few in Shediac during the summer.


Visitors will enjoy quality sound technology via the FM band of car radios. Contracts signed with a dozen distributors will allow exclusive screenings of new releases as well as classic films that people love to rewatch during the peak tourist season. Occasionally, themed weeks will be presented, along with a big Halloween party at the end of the season. Moviegoers are expected to arrive early in the evening to enjoy the new culinary offerings while ensuring a prime spot for the screening starting after sunset.

Wonderland Sébastien, Heather, and their children.

All these transformations in the Shediac Wonderland universe mean that the company will manage more than 75 jobs over the coming months. Moque-Tortue boasts a quality kitchen team that delights its owner and will allow for the creation of new dishes, such as meat pies, among others. For the Adorable Chocolat café-chocolaterie, preparations are underway to offer a bar service.
Sébastien Després explains that he is confident that 2024 will mark a major turning point for Shediac Wonderland. Is he worried about facing significant challenges? “If I can't be the best in the region at what I do, I don't do it,” he answers without hesitation.


Neptune Drive-In
neptunedrivein.ca
506 351-0367
691 Main Street
Pointe-du-Chêne (Shediac), E4P 4Z9

Cantine Morse et Marteaux
parcsnbparks.info
506 351-0367
Parlee Beach Provincial Park
45 Parlee Beach Road
Pointe-du-Chêne, NB E4P 8V5

Shediac Wonderland
thewonderland.ca
506 351-0367

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